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Left to right – Brian
Jackson: Business Development Manager (Be Franchising),
Allison Francis: Franchise Business Administrator (Be
Franchising), Mark Harvey: Managing Director (VIP Bin
Cleaning), Elliott Patterson: Be Enterprising Programme
Manager, Paul Balmont: Operations Director (Be Franchising).
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Government-backed joint venture
set to
boost franchising in North East
Franchising in the North East of England is set to receive
a huge boost with the announcement of a unique and enterprising joint project
between Be Franchising and domestic and commercial wheelie bin
cleaning franchise VIP Bin Cleaning. Be Franchising is
a new organisation set up by four district councils in County Durham with the
aim of encouraging more people to think about becoming franchisees.
Backed by the government’s Local Enterprise Growth Initiative fund, the
scheme will provide those living in the area with specialist advice and funding
packages, leading to greater investment in franchising within the region.
Franchising is recognised as one of the safest and most successful routes into
business ownership, based on following a tried and tested format, and Be Franchising
are determined to give as many local residents as possible the opportunity of
starting their own franchise.
In order to get the project off to the best possible start they have purchased
the master licence rights for the north east of England for VIP Bin Cleaning,
a decision based on the company’s strong reputation in franchising, developed
over the last 12 years, and its track record for success.
The VIP Bin Cleaning franchise is now firmly established in the UK, Australia,
New Zealand, South Africa and most recently the United States, cleaning more
than two million bins worldwide, every year.
In 2006 the company won the HSBC Award for Enterprise at the British Franchise
Association (bfa) Awards, and having worked with UK Trade & Investment for
less than a year, has just been named 2008 UKTI East of England Best New Exporter
of the Year.
Paul Balmont operations director for Be Franchising, said: “Together with
VIP Bin Cleaning we believe that we have the perfect team to launch and promote
our service across the North East.”
Managing Director of VIP Bin Cleaning Mark Harvey is equally excited about the
new project. He said: “We fully endorse the project and what Be Franchising
are attempting to achieve and we will do everything possible to make sure it
is a huge success.”
Once the VIP system is in place and fully operational, Be Franchising’s
long term plan is to work with other well known, established UK franchisors and
roll the programme out on a national basis.
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